How ProfitWell Abandoned Inbound Marketing To Become a Media Company
In this session
Market like a media company. B2B marketers keep talking about and most don’t know where to start. No B2B company has done this better than ProfitWell.
Patrick Campbell, CEO of ProfitWell, explains why they abandoned their inbound marketing strategy to become a media company, what they learned along the way, and shares a framework so you can start creating binge-worthy content for your B2B company.